Designing & coding world’s first Prompt to Avatar tool
Team / Team: Myself (designer & frontend), PM & 2 engineers
Timeline / 2 months
Tools/ Figma
Status / Launched!
4 people
required to set up the avatar
2+ weeks
to deploy an avatar
30% dropoffs
due to resource constraints
How might we empower novice and expert enterprise users to configure, preview, and launch a fully branded?
Restate problem & baseline
Assumption mapping
Define KPIs & target
Decision-making RACI
Next steps & backlog
Q1: “Describe your current avatar creation process”
Q2: “Do you like to explore or have a clear brand vision”?
Q3: “What is your background with AI”
Q4: “What do you like to customize?”
Q5: “How do you feel about using a tool to set up your own avatar”
“Excited to try it out if it makes me more efficient, but it should guide me”
Used the Kano framework to prioritize 10+ features

Learning
Explorers:
Waiting an entire hour just to explore the tool is too time-consuming
Specs-driven
Missed the customization feature as users weren't guided to it.

Learning
- Users are not able to customize images
- Separate generation flow was confusing
- Needed a more vibrant style guide
Impact
8 new clients
quickly launched their agents
80% faster
a much faster deploment
1 team member
just one person needed to create